Email: phuoc.tran@eiu.edu.vn
Mr Tran Huu Phuoc is a lecturer at the Becamex Business School, with a strong academic background in management, finance, and marketing. He is currently a doctoral candidate in the Business Administration program at the Asian Institute of Technology, Thailand, and holds a Master’s degree in Banking and Finance from Monash University (Australia).
His research interests focus on business communication, marketing strategy, behavioral finance, and corporate governance, with particular attention to how information, business strategies, and governance mechanisms influence decision-making processes at the individual, organizational, and market levels. His studies have been published in Scopus-indexed journals, including Business and Professional Communication Quarterly and Strategic Business Research.
In teaching, Mr. Tran Huu Phuoc emphasizes bridging theory with practice while fostering critical thinking and professional competencies, thereby enabling students to strengthen their practical capabilities in the modern business environment.
- Doctoral Candidate in Business Administration, Asian Institute of Technology (AIT), Thailand
- Master of Banking and Finance, Monash University, Australia
- Bachelor of Business Administration, Eastern International University, Vietnam
- Business Communication
- Marketing Strategy
- Behavioral Finance
- Corporate Governance
Tran, H. P. (2025). Rethinking Teacher-Student Communication in the AI Era. Business and Professional Communication Quarterly, 88(4), 575-590.
Phan, T. A., Tran, H. P., Ninh, T. T., & Nguyen, H. K. (2025). “Hey AI, Should I Buy This Stock?”–Trust, Technology, and the Rise of the Young Investor. Strategic Business Research, 100014.
Phan, T. A., Phuoc, T. H., & Trang, N. T. (2025). AI, Trust, and Risk: Decoding What Really Drives Financial Adoption. Strategic Business Research, 100031.