On May 21–22, 2025, Eastern International University (EIU) organized a seminar on the development of its Master of Business Administration (MBA) program. The event brought together faculty members, alumni, and leaders from EIU’s strategic corporate partners. The seminar aimed to review, update, and refine the MBA curriculum with a focus on practical application, interdisciplinary integration, and global orientation.
Dr. Kang Seung Won – Dean of the Faculty of Business Administration – delivers his remarks at the seminar
During the seminar, EIU’s Faculty of Business Administration and the invited stakeholders discussed the program structure, teaching methodologies, learning outcomes, and career opportunities for graduates. According to the current direction, EIU’s MBA program spans two years and consists of 90 credits, including foundational courses, advanced subjects, electives, an international consulting project, and an integrated capstone thesis. The courses are designed to foster leadership skills, strategic decision-making abilities, and an innovation mindset – essential competencies in today’s dynamic global business environment.
Dr. Võ Ngọc Thảo Nguyên – MBA Program Director – presents the MBA program structure at the seminar
Corporate representatives provide insights on the MBA program
A highlight of the program is the “International Consulting Project” course, in which students work in teams with businesses from various countries to solve real-world strategic challenges. Additionally, the curriculum integrates modules on digital transformation, sustainable finance, financial technology (FinTech), and integrated marketing communications, ensuring alignment with current trends and market needs.
Alumni contribute feedback on course content and scheduling
The seminar concluded with a shared commitment to developing EIU’s MBA program in a way that not only meets academic standards but also aligns with the practical needs of the business world. The continuous engagement of stakeholders – particularly leading enterprises – is a testament to EIU’s dedication to delivering a high-quality educational program that empowers learners to grow holistically and take on leadership roles in the global business landscape./.