Welcome BBS Freshmen: Confident to Integrate – Ready to Break Through
This morning (September 9, 2025), Becamex Business School (BBS) at EIU warmly welcomed the 2025 cohort of freshmen in a vibrant and energetic atmosphere. The event was honored by the presence of the University Council/Board of Presidents, the School’s leadership, and members of the Becamex Business School. It was a valuable opportunity for the new […]
B2B Marketing and Climate Change: Opportunities and Challenges from a Business Perspective
On May 23, the Becamex Business School at Eastern International University (EIU) organized a specialized workshop titled “B2B Marketing in the Real World: Insights from Trường Long Engineering & Auto”, exclusively for students of the MKTG 452 – B2B Marketing course. Mr. Trần Nhật Linh – Head of Marketing at Trường Long Engineering & Auto […]